Tag : digital marketing

Broadridge Creates New AI-Driven Digital Execution Platform to Bring Next-Generation Liquidity to Corporate Bonds
Business Fintech News Risk Management

Only 23% of Financial Advisors Have a Defined Marketing Strategy, According to Broadridge Study

Fintech News Desk
by Fintech News Desk0
Broadridge Financial Solutions, Inc. (NYSE: BR), a global Fintech leader, today released its second-annual financial advisor marketing survey, which revealed contrasts between effective and ineffective advisor marketers. The survey found that that 77% of advisors have no defined marketing strategy and that only 49% of advisors are confident that they will meet......
Play2Pay Announces Appointment of Tony Weisman, Former CMO of Dunkin' US, as Investor and Board Member
Fintech News

Play2Pay Announces Appointment of Tony Weisman, Former CMO of Dunkin’ US, as Investor and Board Member

Fintech News Desk
by Fintech News Desk0
Play2Pay, Inc. (Play2Pay™), the global payments platform that gamifies payments, announces the appointment of seasoned global CMO veteran, Tony Weisman, as investor and board member. In his role, Weisman will exercise his 30+ years of award-winning marketing experience with world brands to steward Play2Pay’s continued growth while serving as the voice of......
Logiq Completes Acquisition of Fixel AI, Leader in AI-Powered Digital Marketing Technology
Artificial Intelligence Fintech News

Logiq Completes Acquisition of Fixel AI, Leader in AI-Powered Digital Marketing Technology

Fintech News Desk
by Fintech News Desk0
 Logiq, a global provider of award-winning eCommerce and Fintech solutions, has completed its previously announced plan to acquire Fixel AI, an award-winning innovator of AI-powered digital marketing technology. Read More: Solovis Launches New Risk Analytics Platform Designed for Asset Owners and Allocators The acquisition of Fixel furthers Logiq’s goal of adding simplified marketing......
Truist Insurance Continues Its Expansion with the Acquisition of Insurtech Wellington
Business Fintech News

Truist Introduces Vinoo Vijay as Chief Marketing Officer

Fintech News Desk
by Fintech News Desk0
Visionary marketer and purpose-driven leader brings rich financial sector experience to nation’s sixth-largest bank Truist Financial Corporation (NYSE: TFC) today announced Vinoo Vijay has been hired as the company’s chief marketing officer. Vijay will oversee all of marketing, including brand strategy, line of business marketing, multicultural marketing, sports and entertainment marketing, digital marketing,......
How to Boost Your Financial Institutions’ Digital Marketing Strategy: 6 Ways To Stand Out From the Crowd
Banking Business Fintech Guest Posts

How to Boost Your Financial Institutions’ Digital Marketing Strategy: 6 Ways To Stand Out From the Crowd

Jill Homan
by Jill Homan0
Banks and credit unions alike need to put a greater focus on reaching the existing customer or member, especially considering that almost 80 percent of bank customers say they would switch to a different financial institution for a better customer experience. While it can be tempting to focus digital marketing......
Lifeworks Advisors Launches Technology-Driven Advisor Platform for Growth Minded Advisors to Deliver a Complete, Fee-based Financial Planning Client Experience
Fintech News

Lifeworks Advisors Launches Technology-Driven Advisor Platform for Growth Minded Advisors to Deliver a Complete, Fee-based Financial Planning Client Experience

Fintech News Desk
by Fintech News Desk0
Unified technology stack combined with proven financial planning system and digital marketing tools provide an all-inclusive, end-to-end platform to enable fast growth for today’s modern advisor Lifeworks Advisors, a fast-growing independent RIA firm, announced the launch of a complete and unified financial advisor technology platform intentionally designed from the ground......
TouchSuite Welcomes Jeremy Brooks as Chief Marketing Officer
Fintech News

TouchSuite Welcomes Jeremy Brooks as Chief Marketing Officer

Fintech News Desk
by Fintech News Desk0
As the CMO for TouchSuite, Brooks will have global responsibility for the company’s advertising, digital marketing, partnerships, promotions, brand management and growth initiatives. TouchSuite announced that Jeremy Brooks has been appointed as Chief Marketing Officer, effective immediately. Brooks has over two decades of experience in global business and brand development.......
PayPal and Mastercard Expand Debit Card Offering to More European Businesses
Business Fintech News

PayPal and Mastercard Expand Debit Card Offering to More European Businesses

Fintech News Desk
by Fintech News Desk0
PayPal Business Debit Mastercard® Rewards Small Businesses with Unlimited Cash Back on Eligible Spending and Gives Business Owners Instant Access to their PayPal Funds Online and In Stores where Mastercard is accepted PayPal and Mastercard announced that they are continuing the global expansion of the popular PayPal Business Debit Mastercard. The debit......
XUP Payments is working with Georgia Tech’s Scheller College of Business to Advance Education
Banking Business Fintech News

XUP Payments is working with Georgia Tech’s Scheller College of Business to Advance Education

Fintech News Desk
by Fintech News Desk0
XUP kicks off an internship program with local college to tie in real-world experience and help prepare students for the workforce. XUP Payments (“XUP”), a leading payments innovator focused on connecting core banking infrastructures, announced that they will be working with Georgia Tech’s Scheller College of Business on a 15......
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