By tapping into NextGen’s suite of front- and back-end capabilities, IBI’s trading and wealth management customers will benefit from a refreshed, modern user experience providing seamless functionality for trade execution.
ViewTrade Holding Corporation (“ViewTrade”) and IBI Investment House (“IBI”) announced a strategic partnership to provide IBI clients with unprecedented access to international trading markets through a new retail trading experience powered by ViewTrade’s NextGen platform. By tapping into NextGen’s suite of front- and back-end capabilities, IBI’s trading and wealth management customers will benefit from a refreshed, modern user experience providing seamless functionality for trade execution.
In addition to international market access, IBI clients will benefit from ViewTrade’s support for fractional share trading, equity options trading and other in-demand products, and can seamlessly add other products via ViewTrade over time. ViewTrade’s focus areas for expansion in 2024 include fixed income trading, mutual fund investments, option spreads and crypto trading, among other enhancements to both the range of supported products and to platform administration.
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NextGen platform functionality also includes support for:
- Market news and updates/watchlists
- Historical performance/trading history
- Advanced charting and technical tools
- Support for multiple languages
- Robust security and data encryption measures
“We are thrilled to continue in joining forces with IBI Investment House to provide their clients with our cutting-edge NextGen solutions and new products and services, helping to ensure that their clients will have a seamless trading experience in the exciting US markets,” said Moran Zur, ViewTrade’s Regional Manager – Europe & Israel. “This partnership marks an exciting milestone for us as we continue our mission to expand globally and empower more investors worldwide.”
Livnat Mizrahi Rinsky, CEO of Israel Brokerage and Investments at IBI Investment House echoed this sentiment saying, “We are excited to be partnering with ViewTrade to utilize their NextGen solutions. By leveraging the capabilities of ViewTrade’s NextGen platform alongside our own technology developed in-house, we can equip our clients with powerful tools such as customizable trading windows and advanced charts and graphs to ensure that they have a seamless trading experience. By tapping ViewTrade’s expertise in delivering technology and brokerage solutions that enable access to the global markets, IBI can focus on delivering a range of experiences tailored specifically to the unique needs of Israeli investors.”
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