Category : Guest Posts

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The Evolving Role of Fintech CMOs: 3 Key Shifts Shaping the Future

Carey Madsen
The Chief Marketing Officer (CMO) role is always evolving, and this year, its trajectory looks different across various industries. While some Fortune 500 companies have made headlines for eliminating or restructuring the CMO role into broader functions like digital, strategy, or operations, the role of the CMO in the fintech......
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Six Risks That Could Undermine Your Business: The Hidden Dangers of Sticking with Legacy Card Tech

Gary Singh
Legacy card technology might feel like a steady foundation for your card program, but it’s often a liability in today’s competitive financial landscape. From rising operational costs to shifting consumer expectations, legacy systems pose significant risks that can undermine a financial institution’s growth. The six risks facing card programs today......
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Using GenAI to Reshape Financial Services

Srinivasan Seshadri
One way to gauge emerging trends is to observe the flow of capital toward specific technologies. This often signals current interest and future leaders who will drive the next wave of disruption. According to researchers at CB Insights, investments in Generative AI (GenAI) have exploded. Funding for AI startups jumped......
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Here’s How to Assess the AI Vendors That Can Make Your Payments More Secure

Dorota Wrobel
It took a bit before the mainstream became accustomed to online payments, but it did. In 2023, over 70% of American adults used PayPal, and that number was significantly larger for younger generations and in geographies like Germany, UK, and France.  It’s a great evolution of tech – simple, convenient,......
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The Future of Customer Service in Financial Services: Why Big Banks Will Need Fintechs to Survive

Brian Wagner
Fintech disruption began in earnest two decades ago, spawning new digital-first financial giants like Xero, Monzo, Nutmeg and Paypal and today it continues at pace, creating ever more unique opportunities to address major societal issues, whilst putting ever more exciting new services into the hands of consumers.  Such is the......
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A new approach to terminating trade-based financial crime

Hassan Zebdeh
By Hassan Zebdeh, Financial Crime Advisor at Eastnets Trade-based financial crime (TBFC) poses a major threat to global finance, siphoning away trillions of dollars every year and eluding even the most vigilant regulators. Techniques like double invoicing, non-shipment of paid-for goods, or over-invoicing are commonly used to disguise illegal activities......
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Transforming Accounts Receivable: A Strategic Imperative for Financial Efficiency

Mariana Lamson
By Mariana Lamson, Chief Financial Officer, Boost Payment Solutions In today’s fast-paced business environment, operational efficiency is no longer optional—it’s essential for maintaining a competitive edge.  Companies are continually seeking ways to streamline operations, reduce costs, and improve client relationships. One area where many organizations are still clinging to outdated......
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Gen AI and Its Impact on Fraud and Identity Verification

James Bruni
By James Bruni, GBG IDology The technology used to combat identity theft and limit fraud is constantly evolving. Unfortunately, bad actors also use emerging technologies to create new opportunities for fraud. Generative AI (Gen AI) has already had a massive impact on the threat landscape and is set to create......
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Safe AI Strategy for Community Financial Institutions: Turning Concepts into Action

Saahil Kamath
By Saahil Kamath, Head of AI at Eltropy Five Guiding Principles for Responsible AI Adoption in Community Banking Community financial institutions (CFIs) have long been the bedrock of trust in local economies, offering personalized service that big banks often can’t match. Now, as artificial intelligence reshapes the financial sector, these institutions face a pivotal moment. The challenge isn’t just about adopting new technology;......
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The Hidden Culprit Behind a “Seamless” Digital Banking Experience

Tim Pranger
By Tim Pranger, Founder and CEO, Appli For credit unions, third-party logos aren’t just cluttering your digital experience – they’re quietly eroding your members’ trust Your member is applying for a loan on your credit union’s website. Within minutes, they’ve encountered three different vendor logos, two separate platforms, and a......
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