Tag : hyper-personalization

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Evolution of Digital Front-Ends in Commercial Banking

Fintech Staff Writer
The commercial banking landscape has undergone a huge transformation over the past two decades, driven by rapid advancements in financial technology and evolving customer expectations. At the heart of this transformation lies the evolution of digital front-ends—interfaces and platforms that serve as the primary touchpoints for commercial banking clients. From......
Hyper-personalization in Banking: The Tech Journey to Serving a Segment of One
Banking Finance Fintech Guest Posts

Hyper-personalization in Banking: The Tech Journey to Serving a Segment of One

Zur Yahalom
Today’s customers expect every brand, regardless of industry, to tailor products and offers not just to people like them, but to them specifically. Welcome to the era of hyper-personalization. While traditional personalization relies on demographic data to tailor products to customer segments, hyper-personalization leverages real-time data to create customized offers......
Artificial Intelligence B2B Digital News

CognitiveScale Completes Acquisition By Tecnotree To Accelerate AI-Powered 5G Monetization Globally

Fintech News Desk
CognitiveScale, the company leading AI engineering and hyper-personalization, announced today that it has completed its acquisition through an asset purchase agreement by Tecnotree, a market leader in 5G digital Business Support Systems (BSS) that has a global footprint with over 90 telecom customers in 70 countries around the world and supports ecosystems......
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